Deja Vu

The ad above is paid for by Republican Party (RNC).I warned this would happen, but I guess the Democratic leadership candidates didn’t pay attention to what happened after the Liberal leadership race. Even so turning down the negativity on Obama on all sides certainly couldn’t have hurt – it’s a lesson for all party nominations: stay positive and just watch you don't get too negative or else it will come back later. What was said in the Democratic race was actually far more negative than anything in the Liberal leadership race though (I still say the Conservative ads here were pretty weak).

I don’t think this will have large effect though just like in Canada the Liberals rebounded in the polls after a short drop. Obama would be wise though to hit back with an ad of his own and use his massive war chest to blanket the airwaves with it.

His ad should take the experience or “not ready” attack head on – perhaps it could contrast him to Lincoln who has the exact same political experience going into the Presidency while also noting the community work Obama has done in his life. So the ad could say he’s ready to bring the change we need on Day 1 whereas John McCain is only ready to carry on the same failed policies of the past. Or it could be similar to his previous ads that what is needed in a President is the judgment to make the right decisions and time and time again Obama has been right and McCain wrong.

Either way Obama will be able to combat this and there's no point getting upset about the past and stopping it from the party coming together, but I do hope lessons can still be learned to make sure the next race for the Democratic Party leadership(which I hope isn't till 2016) isn't this negative.

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